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It involves transnational websites or apps where the online purchase or service occurs. Programmatic advertising It is a form of audience purchasing through technologies such as a DSP that allow you to segment the people you want to reach, changing the purchasing model in traditional advertising. This way, you bid for the medium where it is cheapest to impact them. One of the most typical ways to buy is through “ Look Alike ” audiences , which are users who are most similar to those who buy my product or service. Web Analytics Allows you to measure and understand how the user behaves through graphs and data.
UX/UI Design It is about designing the interfaces with which the Denmark WhatsApp Number Data user interacts. Your experience using the website and the app must be friendly and satisfactory. Customer Experience It is about building experiences from beginning to end in the journey map of a potential customer until they become a customer both on social networks and on the website or app. CRO (Conversion Rate Optimization) or conversion optimization We use heat maps and data to measure and test new proposals throughout the chain to improve the flow and the funnel.

Loyalty NFTs it is the latest in creating relationships between brands and users by creating emotional bonds. Marketing Automation and RPA Marketing Data Driven Low Code and No Code Marketing Phygital Blockchain, NFTs, There are countless digital marketing tools on the market. Some are paid but many of them are totally or partially free with which we can achieve the best results. We are not going to see all of them, far from it, but we are going to share with you the ones you will need.Web Analytics Tools Without a doubt, the best example is Google Analytics , which is also free. Digital Advertising Tools Today any individual or SME has access to true work suites that allow them to carry out sophisticated advertising and digital marketing strategies.
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