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On average, 51% of companies already use marketing automation and 58% of B2B companies plan to adopt it. (Find stack) When we read the figure above, we understand it better! have understood the value of marketing automation. It is therefore likely that your competitors have already adopted it or are planning to do so.
What if it’s time to take the plunge? Nearly 75% of companies Phone Number Data that have implemented marketing automation solutions have less than 50 employees. (Barometer of B2B inbound marketing in France, 2020) No, inbound marketing is not just for big companies! In fact, it’s particularly well-suited to small marketing teams that need to save time and increase efficiency. The proof: at Plezi, the majority of our clients are small businesses.
On average, marketing automation reduces marketing overhead by 12.2%. (Findstack) Implementing a marketing automation tool is the most cost-effective strategy in the long run. When you generate leads, a large portion of them are not ready to buy immediately. Leaving these leads aside would mean throwing the money spent on generating these leads down the drain! Thanks to lead nurturing, marketing automation will allow us to mature these leads to transform them into customers and thus make the expenses related to lead generation profitable.
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發表於 2024-3-5 12:05:25