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Comes from the marketing industry as well, Social Media Examiner: SME social media design hacks They take it a bit further with their graphics and use three font colors throughout. However, each social graphic still uses a bold color to highlight a keyword or phrase. And each of the other colors pull the reader down further into the text, which is always a plus. 3. Integrate brand colors in every graphic You have already spent a ton of time finding colors that fit your brand perfectly. Maybe it’s a dark blue that projects trustworthiness.
Or a vivid red that shows off your competitive spirit. Whatever the colors Phone Number List may be, they are obviously a big part of your visual identity. So why would you avoid using them in your social media graphics? It really doesn’t make a whole lot of sense to me. But I have seen a lot of smart brands make this mistake many times. However, one brand that seems to always include their trademark color is Hubspot: Hubspot social media design hacks They have almost monopolized the color orange, and use it every chance they get. Even if it’s just an accent color, which is a great hack that you can utilize in your graphics as well. That orange is so well known in the marketing and business world that people know where the shares came from instantly as well.
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And when you are fighting that quick recognition is extremely valuable. The designers over at Discord know how valuable their colors are as well: Discord social media design hacks Each image they share has a hint of their purple sprinkled throughout. But what I really like about these examples is they show a few diverse ways to use brand colors. For example in one it is just the background but another one the purple is the main color. Each has just enough of their recognizable colors to help followers see it in a noisy social feed. However, if you want a more subtle way of using your brand colors.
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