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For example when writing about why people

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provoke that reaction. Again, this is because he sees his work through your eyes. procrastinate, he introduces the concept of your brain's rational decision maker and procrastinator monkey: tim-urban-rational-decision-procrastination-monkey Pay attention to people first. He looks confident and reasonable, smiling and looking straight ahead. The copy reinforces this simple yet confident persona. But then there's the monkey. He says something negative “No”, but Tim pulls him close with a big smile and raises his arm. These small effects make sure the joke lands. The monkey tells your brain, "Will you accomplish anything today No chance" With a little copy and a small picture, you instantly get the tone of this little creature - he's a pain and he's not a fan of that fact. Enjoy. Tim's blog is read by millions of people, but he is known for publishing less than once a week.


And the secret behind it is Tim's ability to empathize with his audience and what they respond to, from the initial topic to the details of his writing and comics. Want to show empathy like a weapon Do you want your audience to respond with passion Special Database  to your work Don't just send your stuff into the abyss. Consume your own work. Act as your biggest critic. Be your biggest fan. Content first. Next, marketing. As content marketers, we complain about the noise. But noise is not your problem. Identity is. And while creativity can free you from making more product crap, you misunderstand what it means to be creative. So here's the truth: You don't need a moment of genius to create something great. It requires a thoughtful and repeatable process. JayAcunzo says creating something great requires a thoughtful and reproducible process. contentmarketingClick to Tweet Standing out is not about being bigger, better, or bigger. It's about being different. And creativity is not a gift given to you. It's the work ethic. So I get to work. Hand-picked related content: Go all-in with content marketing or do nothing: CMWorld As the highest rated breakout speaker at






Content Marketing World 2016, Jay has earned a spot on the main stage and will deliver the keynote address at Content Marketing World 2017 . Make plans to hear him speak at CMWorld in Cleveland, September 5-8 . ,Ohio. Use code BLOG100 to save an extra 100.behaviors that drive the most creative content marketers Published: 2020-12-22 Behavioral-Creative-Content-Marketer Editor's note: You may have missed this article when CMI published it last year. I'm sharing it now because it's time to talk about cold treats and remind creative content marketers about the quality they need. Before we get into the delicious content marketing, let's talk a little about eating ice cream. Stay with me, everyone. It's going to get a lot weirder before it's normal again. When you eat a bowl of ice cream, do you aim to achieve the end result as quickly as possible Turn to your friends or professional ice cream-eating freelancers and say, "Hey, can you finish

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