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A wall of text and lack of light on the page do not look aesthetically pleasing and discourage reading. Headings make the text more pleasing to the eye, thanks to them the user immediately knows what the text is about and what topics are discussed in specific paragraphs. Headers are also important for Google robots they make it easier for them to understand the topic of the page. The lack of will delay the entire process and negatively affect the quality of indexation. So what should headers on a website look like? H heading H is the most important heading on a website, it is the title of the text. H should contain the most important key phrase in a given case.
It is important that each subpage has one H heading. H heading The H heading is the second in the heading hierarchy. It should be placed under the lead, i.e. under the first paragraph of the text. H should also be optimized for keywords and phrases. H and H headings These are photo retouching subheadings to H , with a lower value. website optimization Content optimization Optimizing the content on the website is another very important activity. First, we should verify or external duplicates on the website. If so, let's remove them. Copying texts is not approved by Google and will not help you achieve high positions in the search engine.
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All texts on the website should be unique . It is also important that they are valuable to the user. Let's make sure that the text is interesting and contains all the information important to customers. Let's also not forget about keywords, synonyms of keywords, and similar words. Content prepared in this way descriptions of categories , products and services, blog articles will be useful for users and will help in achieving high positions in the search engine. In addition to content optimization, we should also pay attention to the regular publication of new texts. Google promotes websites that care about content.
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